Riverside Studios is one of London’s cultural icons, famous for its rich artistic history of theatre and TV.
After a big redevelopment project, they wanted to develop a new and engaging visual identity to reflect its artistic strategy and mission as a charity.
The new visual identity is designed to embody the new, and position them as a world class creative hub which is warm, inclusive and diverse, full of energy, colour and excitement embracing the local community of Hammersmith.
By using the logo as a frame, we always place the main event center stage, whether it's art, culture or good food.
With the brand's digital touch points we followed the same layout structure where the logo always acts as a frame for all the content on offer.